One of the best campaigns that I have seen in the last time!
Powerful, bold and brilliant, the video featuring Cynthia Nixon for Girls. Girls. Girls. magazine goes viral in less than 48 hours!
The video has powerful visuals that highlight all the contradictory messages that women and young girls receive today. These are not new, but we see that all these messages are still present in today’s society,. After years of fight and liberation, women are still told how to speak, how to look and how to behave.
Your skirt is too short. Your shirt is too low. Don’t show so much skin. Cover up! Leave something to the imagination…
Camille Rainville
Cynthia recites an original text by Camille Rainville that was first published in 2017 and is called “Be a Lady They Said”.
As Cynthia tells us the “rules” for women that have been told over and over again, images from pop culture, film clips and videos from photoshoots show up on screen illustrating the words.
Don’t be a temptress. Men can’t control themselves. Men have needs. Look sexy! Look hot! Don’t be so provocative… You’re asking for it!
Camille Rainville
A modern poem that painfully reflects today’s struggles for women. No matter the efforts, there still seems to be something that it is not quite right. You are trying too hard or you are letting yourself go.
Wear black. Wear heels. You’re too dressed up. You’re too dressed down. You look like you’ve let yourself go.
Camille Rainville
Touching all the sensitive subjects, the images that sometimes come in flashes complete this powerful video. This poem becomes the X-ray of the worries of every woman. No matter how hard we try to let go, we will go through these struggles at least once in our life and some of us live in a constant pressure and a constant fear of being right.
Explore our campaign Your Body is Right
Don’t be too fat. Don’t be too thin. Eat up. Slim down. Stop eating so much. Order a salad. Don’t eat carbs. Skip dessert. Go on a diet. God, you look like a skeleton… Why don’t you just eat?
Camille Rainville
