Streetwear is such a diverse term and can mean anything from high-low fashion to underground graphic tees. It is a term that has become so popular in the last years, becoming known worldwide since the 1990s.
Everything started in California in the 1980s when the surf and skate culture started their own style, inspired by hip hop, punk but also the Japanese street styles. This trend grew so fast into something much bigger, that by the 90s all the big luxury brands were involved in this style. You could see Gucci and Fendi in all the hip hop videos, creating the “bling” sensation! And all the sports brands like Adidas and Nike were already in the game for some time now!
Today, the street style has so many influences across the world and many emerging designers are creating fascinating styles that come with this amazing legacy! From hoodies to drop crotch pants, wide leg pants, ripped jeans or bell bottom jeans, the streetwear may be one of the most eccentric branches of fashion today, combining haute-couture and luxury brands with budget loose messy styles but also with the best, most practical and expressive fashion.